Part of turmeric’s global comeback is thanks to the wellness boom and the fact that people are craving authentic, multi-benefit beauty rituals instead of single-use products. It’s not just a face mask, you will now find turmeric lattes (haldi doodh), turmeric serums, and even turmeric-infused sheet masks lining beauty store shelves in New York, Los Angeles, and London.
Skincare brands are now marketing turmeric-infused products as a way to achieve that “glass skin” glow without ten steps. But here’s the thing, you don’t need to buy a £50 or $60 serum when the real deal is sitting in your spice rack for less than a coffee.
Pro tips to make turmeric your beauty BFF
Mix it smart: If you have oily skin, swap yoghurt for aloe vera gel.
Patch test first: Especially if you have sensitive skin – natural doesn’t mean no reaction.
Mind the stain: Add a pinch of chickpea flour (besan) to your mask – it helps reduce staining and adds gentle exfoliation.
Don’t overdo it: Two to three times a week is plenty.
